Does SEO really take as long as all the marketing specialists say? A good number of people are out there promising much faster results, so there must be a loophole the marketers aren’t telling you, right? We wish we had better news for you. However, the reality is that achieving a strong presence on Google […]
It’s no secret that paid ads are a great way to inject some power into your online marketing efforts. But whether it’s a PPC (pay-per-click) campaign from Google AdWords or a social media campaign from Facebook Ads, you need to be using the platform that best aligns with your business’s needs. This is where most […]
It’s that time of year again! It may feel too early to start compiling your Christmas wishlist or planning a holiday party, but it’s never too early to start promoting your seasonal services. In fact, doing so will ensure you close out 2017 with a bang. Right now, most local business owners are starting to […]
Do you have a plan yet for capitalizing on the holiday season? We know, we know: “It’s only October!” But we all know the holidays have a way of sneaking up on us before we’re ready. This year, why not plan ahead? That’s why we put together this quick guide to help you jump-start your […]
If you’re one of our clients, then you’ve heard us talk about the advantages of paid advertising. In fact, you’re almost certainly sick of hearing about how advertising on Google AdWords and Facebook can be super-effective ways to reach a wider audience. However, in all our talk about these two platforms, we rarely get into […]
Curious about how your PPC ads look? Googling yourself to check on your pay-per-click campaigns is understandable. However, it’s also ill-advised. That’s because frequently googling your company can sabotage your AdWords campaign. Don’t believe us? Keep reading. How Googling Yourself Tanks Your CTR Your cost per click is substantially related to your ad’s click through […]
Are you thinking about layering some social media on top of your existing marketing program? Would you like to connect with customers beyond your campaign’s currently targeted location? No matter what’s driving you to consider expanding your reach or growing your audience, Facebook Ads are a great option. A budget-friendly alternative to Google AdWords and […]
What’s your goal for your small business’s online marketing? This is an essential question to ask yourself before you embark on any particular campaign. Why? Because, without establishing what you want out of it, you may end up going with the wrong strategy, and ultimately wasting your money. This is especially true for your PPC […]
There’s an easy trick to boosting your dumpster company’s online marketing success. Add PPC! Adding PPC (pay-per-click) advertising to your dumpster service’s SEO campaign can help take it to the next level. SEO and PPC are distinct strategies that work in vastly different ways to promote your dumpster rental service online. Combining them after you’ve already established […]
It’s no secret that most of us stretch our budgets a little thin over the holiday season. With parties to host and gifts to buy, money disappears quickly. And for many small business owners, the slightly blurred line between personal and business finances means the holidays can impact some of your company’s operations—like online marketing. […]